The Royal Club Miami Beach, Florida

Just Sold by Ashton Coleman, P.A. 😍 SOLD #1703 at The Royal Club Miami Beach, Florida. A super deal? You be the judge. The 17th-floor condo needed interior work, yet I had complete optimism with a value range from $950K to $1.050M. The last two (highly renovated sales) ranged from $1.050M to $1.1M, and this still had popcorn ceilings, brass fixtures, and an original kitchen.

The seller was a sweetheart in her young & healthy 80’s who bought the condo as new construction in 1984 for $194,000. It had been leased for the last 12 years and, with no further use, decided it was the right time to move on. After relaying the value range for optimal marketing and the eventual sale, the seller’s son-in-law placed the condo on Zillow’s FSBO, which was immediately bombarded with 100+ phone calls promising the world and relaying a value range of around $1.3M. Remember, over 80% of the calls were KW agents who, through their BOLD course (& hunger for business), call FSBO with aggressive tactics, not only driving a seller crazy but also over-promising on what the market value truly is.

After further consulting, the agreeable market intro price was $1.129M with an anticipated promise of 145 days (I’m highly analytical for those that don’t know me.) After 116 days, the property sold to a wonderful couple looking to entertain their grandkids on the beach and intending to spend about $100K in renovations. It ended up being a win-win, which is how I like to operate. Sale Closed. Happy People. 💪😎

Additional Notes:

When a property is overpriced from where it should be, the result is typically a lingering/stale property listing with an eventual sale price less than it should be. This is certainly true in a buyer’s market as we see it today. In a seller’s market, pushing the value limits is expected and encouraged. Still, when there is a high supply with low demand, you must implement proper pricing and have a killer marketing strategy.

All in all, I had 5 showings during the 116 days while a similar inventory of around $1M increased from ~7 options in January to 19 available Collins Avenue options today. Given the work required, I strongly believe this was a super deal for both buyer and the seller.

The Royal Club Miami Beach MLS Remarks

Direct Ocean Views & TWO Balconies! The ultimate Miami lifestyle just steps from the sand, with boardwalk access and walking distance to the Bass Museum, Miami City Ballet, and New World Symphony. Minutes away from dining, shopping, entertainment, world-renowned Lincoln Road & South Beach! Nestled in the thriving Collins Park neighborhood. Neighboring properties include 1Hotel, The W, Metropolitan by COMO, and The Edition. Your home awaits at an excellent price – easy to show and easier to fall in love!

Storied Location. Exquisite Living. Remarkable Life. #888.38.DREAM.

The Royal Club Miami Beach @2457 Collins Avenue

• The Testimonial
• MLS #A10405547
• Year Built 1983
• 2 Bedroom | 2 Bathroom
• 116 Days On Market
• List Price $1,129,000
• Sale Price $900,000 (as Cash)
• 1,389 Interior Sq. Feet (129 Sq. Meters)
• $648 SP$/PSF
• 80% of List Price (LP/SP Ratio)
• Tile Floors Throughout
• 1 Assigned Garage Space
• HOA Maintenance – $609 (Monthly)
• 2017 Taxes $12,172 (No Homestead)
• Seller Representation; from Brickell
• The Royal Club – MAP Here

The Royal Club Miami Beach Gallery

Explore Miami Beach Condos & Miami Real Estate for Sale